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10 min read
#ASO
A Guide to the Top Grossing Games on the AppStore (Part 3)
In Part Three of the article we reach a well deserved conclusion upon the Top Grossing Games in the App store, as well as reveal which is the final dominating game type.
9 min read
#ASO
A Guide to the Top Grossing Games on the AppStore (Part 2)
In Part Two of the article we delve deeper into the top grossing chart, only to find out that gambling, quite an old "sport", dominates the mobile app world as it does with everything else.
13 min read
#Data & Analytics
Building Tight Games With Game Metrics (Part 3)
This is the third and last part of adding analytical insights to Daniel Cook’s blog post on "Building tight game systems of cause and effect". If you missed the two first parts, you can access them through this link Part 1 and this other one Part 2 respectively.
12 min read
#Game Design
Don’t make me think – Applied to game design
No matter how big and smart our brains are, we humans are still lazy when it comes to thinking. Joakim Achrén, CEO at My Next Games company, is here to illustrate how embracing the inherent laziness of players can actually improve your games. And we will be adding some metric sauce here and there
6 min read
#Game Deconstructions
Beating Candy Crush Saga
Michail Katkoff is back with more game analytics goodies. In this post specifically, he will dissect one of the most succesful games of all time, Candy Crush Saga, and give you tips on dethroning the king of social gaming, none other than King (pun intended). So read on.
14 min read
#Data & Analytics
Building Tight Games With Game Metrics (Part 2)
Two weeks ago we started “metricifying” Daniel Cook’s, Chief Creative Officer at SpryFox, blog post on "Building tight game systems of cause and effect". This week we begin part two of this game-analytical journey.
11 min read
#Data & Analytics
Building Tight Games With Game Metrics (Part 1)
In July 2012 Daniel Cook, Chief Creative Officer at SpryFox, published a blog post about making games easy to understand and play, which he called "Building tight game systems of cause and effect". Here are a number of game metrics ideas and suggestions inspired by the techniques described in that post.
8 min read
#Marketing & Publishing
The Economics Of Mobile Game Publishing
Our latest guest post brings a new face to the GameAnalytics blog. Eric Seufert is a quantitative marketer with a specific interest in freemium analytics and product design. He is currently writing a book called Freemium Economics, which will be published by Morgan Kaufmann in late 2013. He also blogs frequently at Ufert.se, so feel free to pay him a visit.
2 min read
#Tool & Product
Introducing the GameAnalytics Unity Cheatsheet
Spring is already upon us, so we thought of bringing a breeze of fresh air into the GameAnalytics SDK for Unity. We have listened closely to the feedback of our Unity users on the GameAnalytics package. Read on to see what this update brings.
6 min read
#Data & Analytics
The Chaos Factor: The Biggest Challenge for Game Analytics?
How do you generate order from chaos? This is fundamentally the challenge game analysts face when given the task of making sense of some of the most complex information systems in the world: Massively Multi-Player Online Games. In this post we broach the topic of game balance in MMOGs and why making it perfect is so hard.
6 min read
#Game Design
Usability in Mobile Games: The Triumph of Bad Design?
Many successful games seem to have lately forgotten to include usability, which used to be the alpha and omega for game development, in their development process.
5 min read
#Data & Analytics
Five Tips for Killer First-Time Flow
In this post Michail Katkoff gives us some tips on achieving flow in video games. While the concept of flow has its roots in psychology, it has been in the last few years associated with the world of video games as well. Flow is defined as that state in which a person is fully immersed into a video game, which guarantees maximum enjoyment.
3 min read
#Tool & Product
GameAnalytics Goes Live: the Long Road to Democracy in Game Analytics
Here at GameAnalytics we believe that in game development, as in any other fields, knowledge is equivalent to power.
However, no matter the size and nature of different game studios, they are all united in a slight lack of such knowledge: if a game studio makes it big, it rarely knows and understands the factors that have led to its success.
1 min read
#Editor's pick
2023 Roblox report: Behind the data with GameAnalytics
Download a comprehensive report of Roblox player behavior and game performance based on GameAnalytics data from 2023. This report highlights critical benchmarks and insights to help Roblox creators optimize their games. What’s inside? Devices analysis Players’ daily session frequency Average revenue spent per user Session length and count benchmarks Retention benchmarks Revenue benchmarks
1 min read
#Editor's pick
The Game Developer’s Handbook to Mastering Data Solutions
Data is the key to success in the ever-evolving landscape of game development. Explore this guide to transform your data into insights using our turn-key data solutions. What’s inside? Our comprehensive guide explores cost-saving strategies and real-world applications for advanced use cases. Learn how to seamlessly integrate data sources, unlock detailed player insights with Player Warehouse, access real-time data with Raw Export, and ensure data privacy compliance.
#Case study
Developing a #1 VR MMO: Ramen VR’s Journey with GameAnalytics
Discover how Ramen VR used data-driven game development to launch "Zenith: The Last City", which became the #1 bestselling game all major VR platforms—including Meta Quest/Rift, Steam and PlayStation VR.
8 min read
#Editor's pick
Using AI to Supercharge Your Game Art Design
Discover how tweaking AI tool settings can help you generate varied art styles, produce better concepts, and speed up the process from prototype to final design. With AI on your team, creating unique game art has never been easier or faster.
1 min read
#Editor's pick
Event Design & Tracking Guide for GameAnalytics
Learn how to create an adaptable tracking plan, enabling you to unlock richer insights and maximize the value of your data within GameAnalytics.
1 min read
#Editor's pick
From Zero to Hero: Tracking Key Success Pillars in Gaming
Our COO, Allison, recently joined Mobvista for the first episode of their "From Zero to Hero" video series. Watch the video today for a detailed overview into tracking three essential pillars of gaming success: Acquisition, Engagement, and Monetization.
1 min read
#Editor's pick
How studios use DataSuite to find hit games
Learn how successful publishers evaluate hundreds of games per month, to find the next hit game.
11 min read
#Editor's pick
Among Us VR dev talks about how to create immersive worlds
VR is all about immersion. It’s about allowing players to lose themselves in more than just a game, but a new world. You have to build VR experiences the right way to make this happen. This goal is always top-of-mind for Schell Games. In this interview, we spoke to Schell Games’ Vice President of Product, Charlie Amis, to learn their story. “For VR, you want to make the player feel like they’re actually in the world you’ve created. This isn’t as true or a high priority in PC and console games. If people start to lose that sense of presence and immersion, then a lot of the reason they put the headset on is hurt. They want to go to another world or be someone new. So you need to help them feel like they’re really there and really that...
7 min read
#Editor's pick
GameAnalytics H1 Update: New Product Improvements!
It’s been a busy time since February, when the largest update in GameAnalytics history was launched. Read on for more information about what’s changed recently, and new functionality coming to the platform very soon.
#Case study
How TapNation uses DataSuite to increase the LTV of 19 hit games by 50% in only 6 months
Smashing obstacles with Giant Rush While they’ve seen huge improvements using DataSuite across their portfolio, one game stands out in particular: Giant Rush. (And not just because the character is huge.) The title has now reached over 140 million downloads. And, through a series of A/B tests and insights from the data they collected, they’ve been able to increase the LTV by a whopping 200% over six months for this specific title. “It’s because we A/B test every day,” Philippe Grazina from TapNation says. “We ask questions like: When are players leaving the game? For example, the boss in Giant Rush. If we spot that they’re leaving at the same point every time, we know we need to make a change. Small details like that really help.” Through these granular insights, TapNation can iterate and improve on their game step...
8 min read
#Editor's pick
How to Build a Data Warehouse for Games from Scratch
Over our last couple of blogs around data warehouses, we’ve explained how they let you analyze data from across your portfolio and look at what insights you can gather from them. Now, we’ll dive into how to build a data warehouse. What steps do you need to take and what resources will you need? To figure this out, we’ve rounded up the costs, steps, and tools we think you’ll need to get started. Please note, that we haven’t included the cost of running an engineering department (which you’ll need), which can end up being a lot of $$$. What do I need to get started? Before you start, you’ll need to ensure you have the right people. You’ll likely need a software or data engineer, and perhaps an architect or DevOps engineer. You’ll also need to budget for tools like...