Author profile

Valeria Castro

CEO & Founder at Platonic Games
7 min read
#ASO

Finding Our Hyper-Casual Niche – Lessons From Platonic Games

In June 2019, GameAnalytics hosted a mobile gaming event to talk about casual gaming, which we called ‘The Arcade (R)Evolution: Making Hit Casual Games‘. Valeria Castro of Platonic games somewhat stole the show with her presentation – speaking with wit and passion about how to find a niche in the world of hyper-casual gaming. If you couldn’t make our last event, don’t worry. Here’s Valeria to fill you in on what you missed (and here’s the video of her talk): We’re Platonic Games – a 10-person dev team from Madrid. You might know us if you’ve ever played Kawaii Kitchen, Happy Hop or Sailor Cats. As you can probably guess from those titles, we make super-cute, hyper-casual games. And there’s one question we get asked a lot. Can we actually compete against the big developers? In reality, no. We can’t....